01366nas a2200217   4500008004100000022001400041245006000055210006000115260004200175300001000217490000700227520074300234653002300977653001401000653001601014653002501030653002701055100001701082700001901099856003001118       2021                        eng d  a1927-032100aGlobal Market Entry for Finnish SME eCommerce Companies0 aGlobal Market Entry for Finnish SME eCommerce Companies  aOttawabTalent First Networkc01/2021  a11-210 v113 aThe aim of this paper is to contribute to knowledge about the expansion of eCommerce (eCom) operations by small and medium-sized enterprises (SMEs) to global markets. We investigate the literature on eCom and reflect on our experiences working with several Finnish eCom companies and consulting firms to boost their global sales. In addition, one important goal of our study was to acquire knowledge and boost participants' learning of fast growing digital business models. Our findings show that digital disruption and digitalization in general are driving forces behind eCom growth. The study's conclusions underline the importance of targeted marketing activities, knowledge sharing, and capability building for global eCom operations.10aDigital disruption10aeCommerce10aGlobal eCom10ainternationalization10auniversity cooperation1 aMäki, Marko1 aToivola, Tuija  utimreview.ca/article/1413