01948nas a2200217   4500008004100000022001400041245010600055210006900161260004200230300001000272490000700282520126600289653000801555653002501563653002201588653001701610653002901627653002201656100002201678856003001700       2020                        eng d  a1927-032100aCompany Offers to Meet the Needs of Business-to-Business Customers: Customer Strategy and Orientation0 aCompany Offers to Meet the Needs of BusinesstoBusiness Customers  aOttawabTalent First Networkc03/2020  a79-870 v103 a<Companies develop and refine their market offer by creating new products for current and potential customers. Customer-focused research and development (R&D) is expected to shorten the time to market, improve cash flow, and reduce risks. It considers both customer strategy as well as customer orientation. In practice, this means that customer strategy directs current and potential customers to a company's offering, while customer orientation allocates R&D activities to meet customers' needs. This paper contributes to customer-driven R&D research by investigating whether a company's offer meets customer needs that can be supported by customer strategy and orientation. Specific focus is given to companies operating in business-to-business (B2B) markets. The paper is based on an analysis of quantitative survey data from 292 respondents representing key account management and sales management professionals in Finnish firms across several industries. The findings indicate that offer meeting customers' needs are supported by customer strategy and orientation. The paper provides guidelines on how companies can align their research and development activities to address both existing customers as well as current and potential needs and requirements.10aB2B10acustomer orientation10acustomer strategy10aMarket offer10aresearch and development10avalue proposition1 aMäntyneva, Mikko  utimreview.ca/article/133901787nas a2200229   4500008004100000022001400041245007400055210006900129260004200198300001000240490000700250520113100257653002101388653001401409653001501423653001101438653000901449100002801458700001901486700002201505856003001527       2020                        eng d  a1927-032100aUsing Foresight to Shape Future Expectations in Circular Economy SMEs0 aUsing Foresight to Shape Future Expectations in Circular Economy  aOttawabTalent First Networkc07/2020  a42-510 v103 aFuture foresight in business plays a central role in firms&rsquo; strategic planning, innovation, and product development activities. This is particularly true for the firms that are operating in rapidly changing business environments, in which a firm may obtain significant competitive advantages by coming up with new innovations and customer solutions. This article studies future foresight mechanisms and practices in innovative SMEs operating in circular economy&ndash;related industries. The future demands set by legislation and regulation, consumer buying behaviour, and environmental consciousness, all have a strong impact on an SME&rsquo;s future horizon, in which there may be prosperous business opportunities as well as several challenges. This paper presents a qualitative case study conducted on seven Finnish circular economy-oriented SMEs. The case study reveals that the SMEs in this industrial sector are quite active in foresight activities, and that they have developed a variety of practices for effectively utilizing foresight information in their product development and strategic planning activities.10acircular economy10aforesight10ainnovation10aPESTEL10aSMEs1 aJärvenpää, Anne-Mari1 aKunttu, Iivari1 aMäntyneva, Mikko  utimreview.ca/article/137402066nas a2200193   4500008004100000022001400041245009200055210006900147260004200216300001000258490000600268520146300274653001601737100001801753700002101771700002201792700002001814856003801834       2019                        eng d  a1927-032100aOpen Data and Open Source Enabling Smart City Development: A Case Study in Häme Region0 aOpen Data and Open Source Enabling Smart City Development A Case  aOttawabTalent First Networkc09/2019  a26-350 v93 aOpen data offers possibilities to accelerate both innovations and co-creation activities in cities and regions. Likewise, open source software development is an efficient way to create new services. Open data can be used to promote better information sharing and offers various opportunities for third-party developers. Co-creation improves the commitment of different stakeholders and ensures that the created solutions are based on real needs. For these reasons, it is only logical that these two themes are linked together in smart city activities. This paper presents a practical open data and co-creation development made in the region of Häme, Finland. This paper contributes to smart cities research by describing the development of two smart city services: the Tavastia Events API and "Hämeenlinna in pocket" smartphone application. It describes strategies that facilitate beneficial participation and collaboration in smart city open data initiatives. Based on Linked Events, an open source solution developed for the city of Helsinki, modification and implementation were made to create a centralized and open service, to collect and publish event-related data via an application programming interface (API) in the Häme region. A smartphone application was then developed, making use of the developed Events API and other data sources, to provide citizens with the most common digital services, and a platform for digital participation in Häme.10aSmart city,1 aJussila, Jari1 aKukkamäki, Joni1 aMäntyneva, Mikko1 aHeinisuo, Juuso  uhttps://timreview.ca/article/1266