01762nas a2200277   4500008004100000022001400041245013700055210006900192260004200261300001000303490000600313520088500319653002001204653001601224653001801240653001501258653003101273653001701304653001201321653002001333100002101353700003001374700001901404700002401423856003701447       2016                        eng d  a1927-032100aA Process for Co-Creating Shared Value with the Crowd: Tourism Case Studies from a Regional Innovation System in Western Switzerland0 aProcess for CoCreating Shared Value with the Crowd Tourism Case   aOttawabTalent First Networkc11/2016  a32-390 v63 aDespite the presence of a regional innovation system, the gross value added attributed to tourism in the Swiss region of Valais is declining. Innovation policies fostering private initiatives and collaboration between companies, researchers, and coaching services have been reinforced recently, and policy instruments are in place to support strategic industries. However, no incitement instrument is dedicated to supporting the co-creation and the creation of shared value through local actors. This article presents a co-creation process of shared value and the lessons learned while implementing a new mode of innovation and entrepreneurship in two case studies in the peripheral region of Valais, Switzerland. The aim of the process is the co-creation of shared value-based business models, with an emphasis on the use of crowdsourcing to find new ways to create shared value.10abusiness models10aco-creation10acrowdsourcing10ainnovation10aregional innovation system10ashared value10atourism10atourism cluster1 aGrèzes, Vincent1 aLehmann, Béatrice, Girod1 aSchnyder, Marc1 aPerruchoud, Antoine  uhttp://timreview.ca/article/1033