@article {985,
	title = {Creating Brand India: Strategies, Issues, and Challenges},
	journal = {Technology Innovation Management Review},
	volume = {6},
	year = {2016},
	month = {05/2016},
	pages = {5-9},
	publisher = {Talent First Network},
	address = {Ottawa},
	abstract = {Just like a product, person, or institution, a country also has an impression in the minds of people. A brand distinguishes the product of one seller from those of the others. With the Indian Prime Minister{\textquoteright}s recent call to "Make in India", brand building is receiving more attention and momentum in the country. India is the largest democratic country with the highest GDP, and it is becoming a favourable destination for the global investment giants. But, despite various strengths and successes in image building, the country faces challenges in creating a sustainable, conducive environment for making India a production hub of the world. Bureaucracy, corruption, delay in clearance of business proposals, ethical standards and work culture, tax reforms, political interventions, socio-economic barriers, regionalism, etc. are some of the challenges that must be coped with. This article examines these various issues and challenges that must be overcome in creating Brand India.},
	keywords = {Brand India, challenges, economic growth, entrepreneurship, government initiatives, innovation, Make in India},
	issn = {1927-0321},
	doi = {http://doi.org/10.22215/timreview/985},
	url = {http://timreview.ca/article/985},
	author = {Alok Chakrawal and Pratibha Goyal}
}
@article {818,
	title = {The Government of India{\textquoteright}s Role in Promoting Innovation through Policy Initiatives for Entrepreneurship Development},
	journal = {Technology Innovation Management Review},
	volume = {4},
	year = {2014},
	month = {08/2014},
	pages = {11-17},
	publisher = {Talent First Network},
	address = {Ottawa},
	abstract = {In spite of having a large publicly funded science and technology infrastructure and a sizeable education base, India has not been able to realize its innovative potential due to a fragmented innovation ecosystem. The government of India has taken many initiatives towards strengthening the innovation ecosystem, the most important of which are: i) the establishment of the National Innovation Council, whose mandate is to coordinate various innovation-related activities, and ii) the new Science, Technology and Innovation Policy 2013, which is intended to promote entrepreneurship and science-led solutions for sustainable and inclusive growth. With a focus on this new policy initiative, this article describes the current innovation ecosystem and the challenges it faces, and it discusses the efforts made by the government towards the promotion of innovation for entrepreneurship development and sustainable growth. With the implementation of this new policy the early indications are that India is poised to take a big leap towards innovation-led growth.},
	keywords = {economic growth, entrepreneurship, government, India, innovation, innovation ecosystem, policy},
	issn = {1927-0321},
	doi = {http://doi.org/10.22215/timreview/818},
	url = {http://timreview.ca/article/818},
	author = {Ravindra Abhyankar}
}
