@article {616,
	title = {Using Social Media to Accelerate the Internationalization of Startups from Inception},
	journal = {Technology Innovation Management Review},
	volume = {2},
	year = {2012},
	month = {10/2012},
	pages = {22-26},
	publisher = {Talent First Network},
	address = {Ottawa},
	abstract = {A set of principles, processes, and tools that entrepreneurs can use to rapidly internationalize their technology startups from inception does not exist. This article discusses entrepreneurs{\textquoteright} use of online social media networks to rapidly internationalize their startups from inception. The article was inspired by how the founders of Dewak S.A. rapidly internationalized their technology startup. Dewak was founded by five unemployed Colombians in June 2008. Two years later, foreign sales comprised 95\% of the firm{\textquoteright}s revenue and provided the founders with full-time employment. Dewak{\textquoteright}s only channel to market was via online social media networks. 

Recognizing that entrepreneurs can use social media to amplify their tacit knowledge and convert it into sellable products and services contributes to the development of a learning-based view of rapid internationalization from inception. The article provides entrepreneurs seeking to launch and grow global businesses with four recommendations that may save them time and money and increase the size of their addressable markets. },
	keywords = {born global, entrepreneurship, globalization, internationalization, rapid internationalization, social media, startups, tacit knowledge, technology startup},
	issn = {1927-0321},
	doi = {http://doi.org/10.22215/timreview/616},
	url = {http://timreview.ca/article/616},
	author = {Tony Maltby}
}
@article {614,
	title = {What Technology Startups Must Get Right to Globalize Early and Rapidly},
	journal = {Technology Innovation Management Review},
	volume = {2},
	year = {2012},
	month = {10/2012},
	pages = {5-16},
	publisher = {Talent First Network},
	address = {Ottawa},
	abstract = {Upon or shortly after inception, growth-oriented technology startups must operate in a market that is global. Management teams and investors of technology startups can benefit from approaches and models that can help them operate in a global market early and rapidly. How well a technology startup addresses the realities of globalization will determine its success. A better understanding of what management teams and investors of technology startups must get right to globalize their startups is needed. This article is an attempt to meet this need. 

In this article, lessons that have been extracted from six literature streams and from information on 21 startups founded in 12 countries are used to identify the six elements that a startup must get right to globalize early and rapidly. These six elements are: i) Problem scope, ii) Stakeholders{\textquoteright} commitments, iii) Collaborative entrepreneurship, iv) Relational capital, v) Legitimacy, and vi) Global capability. The main contribution of this article is that it throws the spotlight on the need to develop prescriptive rules and practitioner-oriented models that can help a technology startup operate globally from an early stage. },
	keywords = {born global, effectuation logic, entrepreneurs, entrepreneurship, global startups, globalization, gradual internationalization, internalization, international new ventures, internationalization, multinational, rapid internationalization, startups},
	issn = {1927-0321},
	doi = {http://doi.org/10.22215/timreview/614},
	url = {http://timreview.ca/article/614},
	author = {Tony Bailetti}
}
